A Short Manifesto

The world doesn’t need another —insert your idea here—. Now defend it.
Devour stuff.
Turn off your screen, grab a pencil and a sketchbook.
Life is too short to drink light beer.
An advertising agency is 85 percent confusion and 15 percent commission. ~ Fred Allen
Industrial Designers are the original UX Designers.
Lorem ipsum dolor sit amet.
Study the past; shape the present; invent the future.
Colour is subjective.
Leave your ego at home.
Always defend your ideas.
Reverse engineer and flip problems completely upside down.
Avoid Helvetica, when ever possible.
A designer knows s/he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away. -Antoine de Saint-Exupery
Take a sabbatical once in a while.

Ideas are fragile. Give them lots of space, love and respect.